Walmart's 'Birkin' Handbag Goes Viral on TikTok: Is It Worth the Hype?

When you think of the Hermès Birkin bag, you probably think of the price, the leather and the exclusivity.

But there’s been a buzz on social media lately about the “Walmart Birkin Bag”. What’s that all about?

What’s the “Walmart Birkin Bag”?

So what’s the “Walmart Birkin Bag”? It’s not a real Birkin bag but a dupe that went viral.

Last year, Walmart started selling a budget friendly version of the Hermès Birkin bag for $78. It’s a far cry from the real Birkin, which is over $10,000.

It first popped up on TikTok, where fashion influencers started saying it was the “closest Birkin alternative” you could get on a budget. As videos went viral, the bag became a trending topic. Netizens even gave it a nickname: “Wirkin” (a combo of “Walmart” and “Birkin”).

The Wirkin looks like the Birkin, has the same buckles and handle, but for a TINY fraction of the price.

Why Did the “Walmart Birkin” Go Viral?

First, there’s a growing demand for affordable alternatives to luxury goods. The real Birkin bag is not only expensive but also hard to get.

You need a history of purchases at Hermès, a good relationship with the salespeople and sometimes years of waiting. That high barrier to entry has forced many to look for something similar but more accessible.

Social media has also played a big role. TikTok, Instagram and even Reddit were flooded with unboxings, outfit pairings and “dupe comparisons” of the so-called “Walmart Birkin”. These short videos made the bag a visual sensation, piquing the interest and excitement of a wide audience.

Lastly, it reflects a shift in mindset among younger consumers. Unlike older generations who value brand prestige and exclusivity, Gen Z and Millennials are more focused on self-expression, value for money and visual satisfaction.

For many of them, whether a bag is “worth it” has less to do with logos and more to do with how it looks in a selfie, how well it matches their style and if it brings joy.

The “Walmart Birkin” fits into that mindset, it gives you the designer look without the designer baggage. And for many, looking the part is enough.

What Do People Think About the Walmart Birkin?

Not long after the hype started, the bag disappeared from Walmart’s website. Shoppers couldn’t find the listing even when they searched “Birkin” or “Wirkin.” This sudden disappearance sparked speculation.

The design didn’t have the Hermès logo or name but it looked so much like the real one that it raised questions about copyright and design theft. This kind of “inspired by” design lives in a legal gray area. But once something becomes too popular and gets attention, luxury brands step in to protect their image.

This isn’t the first time the Birkin has been copied. But what makes the Walmart Birkin different is it was sold on one of the biggest retail platforms in the US and went viral on social media. What started as a fun “dupe” became a real challenge to luxury fashion’s sense of exclusivity.

Some people are not happy about the Walmart Birkin. For them, it takes away from the quality and craftsmanship that made the original so desirable. They also worry it will water down the brand’s exclusivity. If everyone can get a Birkin, does it still feel special?

But not everyone agrees. Supporters say the price is a smart option for people who don’t want to pay extra for a brand name. Instead of splurging on expensive labels, they can get something stylish for a reasonable price. And it’s nice to see something fashionable that’s not all about showing off wealth.

What Does the Rise of the Walmart Birkin Mean?

The Walmart Birkin isn’t just a social media moment, it’s changing how we think about luxury and accessibility.

First of all, the bag itself isn’t a threat to Hermès. People who buy real Birkins aren’t going to switch to Walmart Birkins.

The “Walmart Birkin” shows how dupe culture is evolving. It’s not just about finding a cheaper version of a luxury item, it’s about what the item represents.

Many know it’s not the real deal, but it looks close enough, photographs well and gives that little thrill of “I can have a piece of the high-end life too.” For people who’ve hesitated to buy a dupe or felt embarrassed about wanting luxury items they can’t afford, the Walmart Birkin offers a kind of permission.

walmart hermes birkin dupe pink bag styled with gold hardware and detachable strap

Walmart Birkin: What’s the Tradeoff for a Low Price?

Yes, the Walmart Birkin is popular but can it really replace the real Hermès Birkin?

It’s tempting to grab a Birkin lookalike for a few bucks but the truth is this budget option comes with some compromises. Once you take a closer look, the differences become pretty obvious.

Start with the basics. The real Hermès Birkin is made from top quality leather, handpicked and crafted by skilled artisans. Each bag is handmade, taking dozens of hours to complete with insane attention to detail. It’s a work of art.

The Walmart version looks similar but it’s made from cheaper materials like synthetic leather or low grade cowhide. The hardware, like the locks and clasps, is often just gold plated and can chip or lose color easily. The whole production process is much simpler with no expert craftsmanship behind it.

From far away, the Walmart Birkin might fool some people but anyone who knows luxury goods will spot it right away. For people who appreciate quality and craftsmanship, the Walmart version is more of a novelty than a fashion statement.

“Walmart Birkin” vs High-End Replicas

In the world of affordable Birkin copies, there’s another category that deserves a special mention: high-end replicas.

The Walmart Birkin is a dupe inspired by the Birkin design but doesn’t have the Hermès logo or signature elements.

High-end replicas are a 1:1 copy of the original Birkin, including the logo, leather, hardware and packaging. These replicas try to look and feel like the real thing, a closer experience to the actual Birkin.

If you want a real life experience with all the branding and materials, the replica market (such as Perfecthbags) might be more for you.

Walmart Hermes Birkin Alternatives?

Unlike the cheap Walmart Birkins, Perfecthbags offers a premium custom Birkin that comes much closer to the standards of Hermès in terms of material, craftsmanship and attention to detail.

Walmart Birkin vs. Perfecthbags Birkin

Feature	Walmart Birkin	Perfecthbags Birkin
Material	Cheap synthetic leather or low-quality cowhide	Premium leather from Hermès suppliers
Leather Source	No brand, low-quality leather	French Remy Carriat, German Weinheimer
Craftsmanship	Machine-made, poor stitching	Handcrafted with saddle stitching
Hardware	Cheap gold-plated, fades quickly	Premium electroplated hardware, durable and anti-oxidizing
Accuracy	Only looks similar	1:1 replica, every detail is spot on

Buy Your Hermes Birkin at Perfecthbags

Why Perfecthbags?

No Pre-Spend, Get It with Ease

At Perfecthbags, you can find the Birkin bag you love anytime. No waiting, no purchase history required, and no need to deal with salespeople.

Just get what you want, when you want it.

Authentic Leather Sourcing

We use leather from the same prestigious suppliers as Hermès, like Epsom from France’s Haas tannery, and offer rare options like Alligator and Ostrich leathers (Alligator from the French HCP tannery and Ostrich from Klein Karoo in South Africa).

These leathers have the same feel, gloss, and texture as the ones you’d find at Hermès.

Experienced Craftsmen

Our team of artisans is made up of skilled luxury craftsmen, including retired Hermès artisans who provide expert guidance.

This ensures that every stitch and detail meets the high standards of Hermès, guaranteeing top quality in every piece.

Personalized Customization

Beyond classic colors, we offer personalized customization. Whether you want an exclusive shade, special leather, or unique hardware, Perfecthbags brings your vision to life.

Want a one-of-a-kind Birkin? We’ll make it happen!

Global Shipping, Fast Delivery

Free global shipping, luxury delivered to your doorstep.

Each bag is handcrafted by our skilled artisans, with a production time of approximately 15-35 days to ensure every detail is perfect.

Once done, we use secure and reliable international logistics to ship your bag to you, so no matter where you are in the world, you can enjoy your bag easily.

Lifetime Care and Warranty

Perfecthbags offers lifetime maintenance and care service so your bag always stays in top condition for a lasting luxury experience.

Whether it’s daily care, cleaning, hardware repairs, or refurbishment, our professional team will provide top-quality service and keep your bag looking brand new.

Real Customer Reviews

Perfecthbags has customers all around the world, and many of them have shared their real feedback and comparison photos, proving our bags are top quality.

From the leather feel, hardware shine, and stitching to overall quality, our buyers have given us high praise for the details and accuracy.

Indulge in luxury without the price tag

If you’re ready to experience true luxury quality without the hefty price tag, order your custom Perfecthbags Birkin today and enjoy the craftsmanship and elegance of a high-end designer bag.